Restricţii de concurenţă în sistemele de franciză. Analiza Deciziei Consiliului Concurenţei nr. 65 din 31 octombrie 2012 privind acceptarea angajamentelor asumate de Fornetti România S.R.L.

avocat, Ana-Maria PIELMUŞ

DLA Piper Dinu SCA

ABSTRACT

The franchise has specific characteristics within the various trading systems, which triggers the need to modulate the legal regime applicable to franchise agreements from the perspective of the enforcement of competition legislation, which can be seen in a number of ways. First, the observance of the price recommended by the franchisor may be the mere expression of a reasonable commercial conduct of franchisees, of the requirement to ensure a certain uniformity which implies a coherent and unitary price policy within the franchise network. For example, fixed resale prices and not only maximum resale prices may be necessary and justified for the purpose of the organisation, within a franchise system, of a coordinated price campaign of short duration...